Hawaii’s First XR Tourism Experience: Explore “Hawaii's hidden Underwater City” in an Immersive Bus Tour
NAKED, INC., a creative company renowned for its innovative digital experiences, first introduced an XR-powered sightseeing bus tour in 2021 in Yokohama’s Minato Mirai district. This groundbreaking initiative allowed passengers to enjoy an enhanced cityscape through XR technology, garnering attention as a next-generation tourism experience.
Now, leveraging this expertise, NAKED, INC. is bringing an all-new XR tour to Hawaii.
Participants will embark on a 45-minute immersive journey through Honolulu, exploring iconic locations such as Waikiki Beach and Diamond Head while experiencing a hidden underwater city brought to life through XR. Equipped with a head-mounted display, passengers will be guided by “the spirit of ʻAumakua”, encountering vibrant coral reefs, volcanic landscapes, and other natural wonders. Along the way, they will collect mana stones to unlock the mysteries of Hawaii, making this an unparalleled, interactive bus adventure.
Beyond entertainment, this experience integrates elements of sustainability and edutainment, deepening visitors’ appreciation for Hawaii’s cultural heritage and environmental conservation. The tour is ideal for first-time visitors, yet equally engaging for locals and repeat travelers looking for a fresh perspective on Hawaii.
By blending tourism with cutting-edge technology, NAKED, INC. continues to redefine travel experiences, bringing unique and innovative attractions to destinations worldwide.
＜XploreRide Hawaii produced by NAKED, INC. – Tour Overview＞
Tour Name：XploreRide Hawaii produced by NAKED, INC.
Launch Date：February 12, 2025
Route:Oʻahu, Honolulu – covering major attractions such as Waikiki Beach and Diamond Head (approx. 10.3 km)
Duration：Approx. 45 minutes
Languages：English,Japanese
Booking Website：https://xploreride.com/
Organizer & Operator：H.I.S. Co., Ltd. (Operated by Hawaii HIS Corporation)
Technology Provider：Synesthesias, Inc.
Planning, Direction & Production： NAKED, INC.
About NAKED, INC.
A creative company founded in 1997. Drawing from its roots in filmmaking, the company brings together its compelling storytelling and worldviews with modern-day technology to create imaginative experiences. Notable works include the direction of the G7 Hiroshima Summit social dinner, NAKED Sakura Night Garden at Shinjuku Gyoen, NAKED FLOWERS at World Heritage Site Nijo-jo Castle, collaboration with Singapore's renowned Mandai Wildlife Reserve, and more.
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